As we have discussed, marketing is about creating value. We have not addressed how this value is measured. How is sales revenue forecast? Break-even analysis (Chapter 13) is another important consideration. Using your Portfolio Project topic, how your sales revenue and your break-even point are calculated? (demonstrate).

Information to answer question-

Portfolio Topic: Amazon: Creating a new product or service:

My new product is Alexa enabled Microwave Oven. This is an upgrade of an existing traditional microwave oven. My new improved AI enabled Microwave will have core benefits of heating, cooking and baking but it will also have added benefits like customers will be able to use AI like amazon's alexa to give voice commands to start and shut the oven. Customers will be able to set, increase and decrease temperature with voice commands. The AI Smart Microwave will have the feature of auto shutdown means when the dish is cooked or baked or ready then it will shutdown to prevent burning accidents. This microwave can be operated manually as well as voice commands. There is added security feature to prevent the access to children below age of 8. Customers will get 5 years of warranty.