Assess and evaluate at least 3 strengths and at least 3 weaknesses of the new product development
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Assess and evaluate at least 3 strengths and at least 3 weaknesses of the new product development of BMW and advise and international marketing strategy using Ansoff Matrix that will help expand the business in the International marketplace, please include timescales, budget analysis ad audit mechanisms for completion and the area of the business responsible for the action?
Please provide references an authors.
Related Book For
International Financial Reporting and Analysis
ISBN: 978-1408075012
5th edition
Authors: David Alexander, Anne Britton, Ann Jorissen
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