Assessing diversity, equity and inclusion $($DEI$)$ in a social marketing campaign is important because

Helps acknowledge the pervasiveness of racism in our individual psyches, culture, systems, and institutions

Helps planners understand whose narratives are used to inform the development of social marketing interventions, research, and evaluations

Ask planners to consider if they are applying concepts and translating approaches from a wide cross$-$section of disciplines and community partners to develop social marketing strategy

All of the above