Assignment 1 (DS-660)

1) Classify the following as discrete orcontinuousmetric:(2points)

1. The number of automobile accidents per year inVirginia.
2. The length of time to play 18 holes ofgolf.
3. The amount of milk produced yearly by a particularcow.
4. The number of eggs laid each month by ahen.
5. The number of building permits issued each month ina certaincity.
6. The weight of grain produced peracre.

2) A survey handed out to individuals at a major shopping mall ina small Florida city in July askedthefollowing:(6points)

1. gender
2. age
3. ethnicity
4. length ofresidency
5. overall satisfaction with city services (using a scale of 1-5,going from poorto excellent)
6. quality of schools (using a scale of 1-5, going from poor to excellent)

What types of data (categorical, ordinal, interval, or ratio) would each of the survey items represent and why?

3) What is the significance of "Data Mining" inbusinessanalytics.(1point)

4) Differentiate between Descriptive, Predictive andPrescriptiveAnalytics.(3points)

5) Summarize the evolution of business analytics andexplain the concepts of business intelligence, modelling and optimization and statistics as the base of businessanalytics. (3points)