Assignment $1-$ Pricing Strategy at Tiffany & Co$.$

For this assignment, your group is required to complete a report and critique the

report of the other group.

Group report: Read the opening vignette of Chapter $11$ on pricing strategies of

Tiffany & Co$.,$ found in the box on pages $326-327.$ Discuss the case in your group. Be

sure to answer the following question: Was the strategy of product line expansion

and the related pricing strategy by Tiffany & Co$.$ appropriate given its luxury

positioning? Justify your answer. You may use the chapter readings to support your

discussion, however, please be sure to appropriate cite your references. If you are the

group recorder for this assignment, prepare and post a group report of about $500$

words to the "Group summaries" forum by the due date