Assignment: Ad Analysis: Understanding Consumers. Objective: Analyze an email marketing communication to identify the intended target consumers and evaluate the recipient's interactions. Length: $1-2$ Pages $+$ PowerPoint $6-8$ Slides Part $1$: Collect email marketing material: Choose and collect one email marketing communication received within the last month. Part $2$: Analyze the Target Consumer: Identify and describe the intended target customer for the selected email. Use segmentation bases $($demographic$,$ geographic, psychographic, behavioral$)$ to categorize the recipients. Explain your reasoning based on the content and style of the email. What is the email trying to do$?$ Apply the $4$Ps to this. Part $3$: Assessment of Information: Assess the type of information the company might have about the recipients $($you$,$ your friends, or family$)$ based on the content of the email. Identify any cues or indications suggesting the recipient's interactions or engagement with the sender$.$ PowerPoint Presentation Component: Create a PowerPoint presentation summarizing your analysis: $1.$ Introduction $-$ Briefly explain the assignment's purpose and outline the analysis process. $2.$ Display the selected email marketing piece $($screenshot or key sections$).3.$ Describe the intended target consumer using segmentation bases. $4.$ Highlight specific cues or information indicating the recipient's interactions with the sender$.5.$ Summarize the main findings and observations made from the email marketing analysis.