Assignment Brief

$$ Topic$/$Business

As a group you will review Tv commercials and assess the appeal and

message style be used. It is a practical assignment, must present an

application of theoretical principles.

$$ Guideline for Assignment content

In this assignment, you will work as a group to critically asses any two

TV commercials by a Canadian company or an international company

that operates in Canada.

Your report must answer the below questions:

$$ What were the type of appeals used in the ads. $(2\%)$

$$ Discuss the message style being used in ads. $(6\%)$

$$ If you were given a choice what other message style you would have used to

promote the product or service $(2\%)$

$$ Details: Formatting and Submission Information

$$ This assignment is to be completed in groups.

Submission file should be in Microsoft Excel $($Word$)$; max number of pages is $3.$

Must include links to Tv ads.

$$ The assignment must include the following:

$$ Cover page with the name of course and number

$$ The Assignment task

$$ Professor$$s name

$$ Cover page with Group number, student names and for each

members in the group.

$$ Date of submission