Assignment: Data Analysis

Instructions: For this assignment, you will be working with a dataset containing information about the monthly sales of Apple. Follow the instructions for each section carefully and provide complete and concise answers. Show all calculations where required.

Part $1$: Primary and Secondary Data Analysis

Primary Data Analysis:

Create a survey questionnaire with five questions about customer satisfaction with Apple store's products and services.

Select a sample of $10$ customers and administer the survey questionnaire.

Record the responses for each question in a file$($ word$/$excel$/$spreadsheet$)$

Calculate the central tendency of all responses, explain, comment on the result by mentioning how does the result will affect your decision regarding sales activities in the future.

Secondary Data Analysis:

Gather secondary data from credible sources, such as industry reports or government publications, about Apple store sales trends.

Identify at least three relevant statistics or trends related to Apple, such as overall sales growth or popular product categories.

Record the secondary data in a separate section of the spreadsheet or data file.How likely are you to return to the Apple store for future purchases?

$12$ responses

How do you rate the overall value for money of the products?

$12$ responses