Assignment Deliverable: Create a $1-$ to $2-$page outline in which you organize research on consumer needs for T$-$Mobile. Include the following:

Detailed relevant information to be gathered on your selected business$$s target market consumer.

How and when the information about your selected business$$s target market will be collected.

How the target market information to be gathered aligns with the impetus for change in your selected business, addresses identified challenges, and aligns with strategic management principles

Why you decided to gather this specific information.

Incorporate at least three properly cited sources with in$-$text citations $($you will likely need more than three$).$ Peer reviewed references not required for this assignment. Format citations and references according to APA guidelines.