Question: Assignment Requirements: Write a short research paper that responds to the following two questions... 1.) Explain the major advantages and disadvantages of test marketing. How

Assignment Requirements: Write a short research paper that responds to the

Assignment Requirements: Write a short research paper that responds to the following two questions... 1.) Explain the major advantages and disadvantages of test marketing. How might the disadvantages be avoided? 2.) If you were the marketing campaign manager at Apple, how would you test market a new iPhone 11 without letting the competition know what you are doing, so they can quickly counter your newly developed produet? APA Paper GuideCity100317(4) docx City WritingAssignmentRubricMKTG100 14Week Fall 8 ().docx Content . Size: Create a 2-3 page research paper and compose a 500-750 word narrative (written assignment, not bullet points). . Style: APA 6th ed. format (Please use the attached APA Paper Guide file), Times New Roman: double-spaced text: 1 inch page margins; and black

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