Question: Assume that Walsh is interested in adding a new concentration to the BBA: that of a specialization in digital currency and blockchain processing. Create a
Assume that Walsh is interested in adding a new concentration to the BBA: that of a specialization in digital currency and blockchain processing. Create a Porters Five Forces model that is based upon research of other academic institutions, the possible job market, etc. to determine whether this might be a good addition to the BBA. This may be a onepage diagram with short bulletsphrases or you may create one page per Force Make sure you rank each Force as high, medium, or low and provide at least two supporting bullets per Force. At the bottom of the Porters model, put one sentence as to whether you think it is a viable addition. You arent expected to understand crypto or blockchains, but research enough to find out if hint other colleges are offering it job boards are looking for people, whether there is general interest in crypto and who is interested, etc. Consider that you need to look at it from a buyers perspective ie prospective students suppliers professors and textbook companies current competitors perspectives, threat of substitutes, and threat of new entrants. Include a references page with at least good outside references, listed in proper APA format.
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