Question: Assume the variables for the previous problem are: M , B , N , and D , the number of units to be distributed through
Assume the variables for the previous problem are:
and the number of units to be distributed through Marine, Business, National Retail, and Direct channels, respectively.
And the model is:
Max
Subject to:
Advertising Budget
Sales force Time Available
Total Production Level
Contract
Nonnegativity
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How many units of the new product should be distributed through channels and in order to maximize total profit?
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