Audience analysis is the first of three steps in the AIMplanning process. In this step, you consider
Question:
Audience analysis is the first of three steps in the AIMplanning process. In this step, you consider the needs, priorities,and values of your audience. See how this audience-centeredapproach is used by a company when planning business messages inthe Planning Business Messages: Orange Photographyvideo.
In this assignment, you will use the AIM planning process todevelop a business memo to your own organization to justify theadoption of one of the following programs:
A copay exercise facility
A daycare facility for employee’s children
Free employee parking
A company-wide picnic
Job sharing opportunities
Employee volunteer activities during work hours.
Working at home once a week
Develop a one-page business memo that demonstrates clear,insightful critical thinking in the application of the AIM methodof communication.
Chemistry The Central Science
ISBN: 978-0321696724
12th edition
Authors: Theodore Brown, Eugene LeMay, Bruce Bursten, Catherine Murphy, Patrick Woodward