B. Diversity (05 marks) a. List at least five Arabic expressions as you can think of that might be confusing to a non-native speaker of the language. Next to each, write a brief expression that conveys the same meaning with greater clarity. b. Now, list at least five English expressions as you can think of that might be confusing to a non-native speaker (here, "YOU") of the language Next to each, write a brief expression that you understand and the real meaning of the same. Make sure to mention the references/source you will be using to get the real meaning. C. Read the following case scenario and answer the questions given below it. (05 marks) SUPERVISION ACROSS INDUSTRIES Tbe Airline Industry Diversity Makes a Mark cultures. Supervisors play a major role in at Continental Airlines maling diversity successful at the work.com The financial turnaround of Continental Air level by supporting the company's goals and lines in the late 1990 was due in large part, modeling acceptance of differences. One olservers say, to its strong commitment to ci- program that has been a big success rewarde versity at every level of the firm. team efforts at Continental by giving An aggressive program of hiring, training, employee $65 every month the carrier ranks and retaining minorities has brought the firm not among the top three airlines nationwide for on-time only 23 percent of its managers and 37 percent of in arrivals. Says Pat Bissonnct, the airline's director of employees, but also several years of profits and dor- diversity and fur employment practices Employees hile-digit growth. A leader in recruiting and retaining tell us these programs have driven home the imper- Hispanics, who make up a large proportion of the tance of looking at the person next to you as a trum population and the company's Houston, Texas, member, regardless of their ethnicity or lifestyle. hub, Continental luas also hired record numbers of With new diversity programs always in the works at crew members who speak French or Japanese and is Continental, management counts on its supervisors increasing its efforts to attract African-American to help make each a success. lasts and attendants Continental's commitment to diversity extends Once a diverse employee pool is on board, how from CEO Gordon Bethune through all the ranks ever, the manager or supervisor's job is not over. and areas of the company. And word is getting "Many groups are uncomfortable and insecure with around. The airline ranks 18th an Fone's list of the diversity initiatives," says Stephen Klineberg, pro- -100 Best Companies to Work For," has repeatedly fessor at Rice University who conducts a yearly demo appeared on Hispanic Business list of best places to work for Latinos, and was dir Transport World's Air graphic study of the Houston arcu. "But companies line of the Year for 2001 must recognize the point of view of people from all ethnic groups in order to find balance and succeed." Some of the ways in which Continental has Source: Kato Fiugnld. Diversity Taras Airline Around." sought that balance is through programs designed to Identes, Fehruary 19, 2001. p. 56-57 encourage teamwork among employees from many a. How Continental Airlines has managed its diverse workforce? Discuss the ways opted by them to bring about a balance in the diverse workforce. b. What suggestions can you further provide to the organization to manage its diversity