Question: ( b ) Pran Candy makes candy bars for vending machines and sells them to vendors in cases of 3 0 bars. Although Pran Candy

(b) Pran Candy makes candy bars for vending machines and sells them to vendors in cases of 30 bars. Although Pran Candy makes a variety of candy, the cost differences are insignificant, and the cases all sell for the same price.
Pran Candy has a total capital investment of Tk.15,000,000. It expects to produce and sell 300,000 cases of candy next year. Pran Candy requires a 10% target return on investment. Expected costs for next year are:
\table[[Variable production costs,Tk.4 per case],[Variable marketing and distribution costs,Tk.1 per case],[Fixed production costs,Tk.300,000],[Fixed marketing and distribution costs,Tk.400,000],[Other fixed costs,Tk.200,000]]
Pran Candy prices the cases of candy at full cost-plus markup to generate profits equal to the target return on capital.
Required:
(i) What is the target operating income?
(ii) What is the selling price Pran Candy needs to charge to earn the target operating income? Calculate the markup percentage on full cost.
(iii) Pran Candy's closest competitor has just increased its candy case price to Tk.16, although it sells 36 candy bars per case. Pran Candy is considering increasing its selling price to Tk.15 per case. Assuming production and sales decrease by 4%, calculat Pran Candy's return on investment. Is increasing the selling price a aood idea?
 (b) Pran Candy makes candy bars for vending machines and sells

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