Banner Co sells three banner types: Vertical, Horizontal & Square. The following information has been Vertical $ 60 Horizontal $ 90 Square $ 80 Selling price Variable costs: Direct materials Direct labour Variable MOH Total variable cost Contribution margin per unit Demand (in units) 27 8 3 38 $ 22 1,250 14 32 8 54 $36 850 40 16 4 60 $ 20 980 There has been a large spike in demand and orders now exceed capacity. Management is trying to determine which product(s) to concentrate on to maximize contribution Labour is the constrained input. Labour costs are $16/hour and only 3,001 labour hours are ava are availa Square 1. Calculate the contribution margin relevant to making this decision. Vertical Horizontal Direct Labour paid per unit Direct Labour rate per hour Direct Labour needed per unit Contribution margin per direct labour hour 2. Rank the products in priority order. Number 1 being the product that should be completed f 1 2 3 3. How should the 3,001 hours be allocated to support the demand listed and best maximize contribution margir Please note your ranking has been copied from question 2. When doing your calculations remember the produc 1.00 2.00 3.00 3,001 Unit Demand for each product How much labour is needed to satisfy demand? Total Labour hours available Labour hours used Labour hours remaining after satisfying demand Was there enough labour to fully satisy demand? How many units were produced? What is the total contribution margin for the units produces