Question: Based on case study :BIG BOSS CEMENT INC.: STIRRING UP INDUSTRY COMPETITION IN THE PHILIPPINES1 Based on the information presented in the case, describe Big

Based on case study :BIG BOSS CEMENT INC.: STIRRING UP INDUSTRY COMPETITION IN THE PHILIPPINES1

Based on the information presented in the case, describe Big Boss Cements current: a. Product-market focus b. Value-proposition

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