Question: Based on the case study what is the Certified Angus Beef (CAB) business model. Explain briefly. Describe the competition in beef brands? What is the

  1. Based on the case study what is the Certified Angus Beef (CAB) business model. Explain briefly.
  2. Describe the competition in beef brands? What is the brand strategy of Certified Angus Beef (CAB)?
  3. Who are the target markets for Certified Angus Beef?

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