Question: Before beginning this exerclse, you will need to read the Under Armour case. What factors are acting to Intensify / weaken the competitive pressures associated
Before beginning this exerclse, you will need to read the Under Armour case.
What factors are acting to Intensifyweaken the competitive pressures associated with substitutes in the athletic apparel Industry?
Select "yes" for those statements below that are accurate and choose no for those that are not.
a The widespread avallability of athletic apparel and footwear products that are not made of performance fabrics weakens this competitive pressure.
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b Factors that are acting to weaken competitive pressures from substitute products include substitute types of athletic apparel that often dellver less comfort and are viewed by many users as belng of inferior quality.
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c Substitute products enjoy larger floor space at major retallers Intensifylng this competitive pressure.
d All things considered, It is falr to say that the competitive pressures from substitutes for athletic apparel, footwear, and accessorles are moderate to falrly strong.
e The widespread avallability of athletlc apparel and footwear products that are not made of performance fabrics intensifies competitive pressures from substltute products.
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