Before you start this assignment, you should have read Chapter $1,2$ and $4,$ reviewed Chapter PPTs and listened to the lecture videos $($link is on the cover slide of the Chapter PPT$).$

Select a high profile company, product or service, and analyze its marketing strategy by answering below $(20$ points total$)$:

Discuss its marketing mix by specify what's the company's product, price, place and promotion $(8$ points$)$

Preforming SWOT analysis $(5$ points$)$

What is its competitive advantage? $(3$ points$)$

What is company's strategic growth strategy according to Ansoff's Strategic Opportunity Matrix. In another word, what strategy the company has been using $($i$.$e$.$ market penetration, market development, product development or diversification, or a combinations of a few these strategies$)$ to grow its business and operations $(4$ points$)$