Question: Benchmarking & Market Analysis can you explain what should i do in this according to my case study Analysis/Response Comments (Elaborate) Market Size In Naimistan
Benchmarking & Market Analysis
can you explain what should i do in this according to my case study
Analysis/Response
Comments (Elaborate)
Market Size
In Naimistan
Industry Concentration
High, Medium, Low
What makes it _______.
Market Saturation
High, Medium, Low
What makes it _______.
Product Life Cycle Stage
Intro, Growth, Mature, Decline
What makes it _______.
Level of Competition
High, Medium, Low;
Why, How, What makes it a_______.
Demand Drivers
Customers/Clients/Seasonal
Supply Drivers
Do other hotels exist creating competition?
Power of Suppliers
High, Medium, Low
Power of Buyers
High, Medium, Low
Economies of Scale
Yes, No, Not sure?
Please provide opinion
SWOT Analysis
Please let a minimum of 3
Strengths
a.
b.
c.
What makes it a strength?
Weaknesses
a.
b.
c
What makes it a weakness?
Opportunities
a.
b.
c.
What makes it an opportunity?
Threats
a.
b.
c.
What makes it a threat?
Recommendations
Given your analysis what changes do you plan to implement to improve the operational performance of the hotel?
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