Question: Besides charging below average prices to customers, select which group of characteristics would be most commonly used by a product life cycle strategy with cost
| Besides charging below average prices to customers, select which group of characteristics would be most commonly used by a product life cycle strategy with cost leadership focus.
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| Select One | ||
| A. | Heavily increase automation ratings, average marketing expenditures, & allow products to transition from one segment to another as the perceptual map continues to evolve | |
| B. | Slightly increase automation ratings, minimal marketing expenditures, & allow products to transition from one segment to another as the perceptual map continues to evolve | |
| C. | Slightly increase automation ratings, invest heavily into marketing, & reposition products into desired target segments where they will remain | |
| D. | Slightly increase automation ratings, minimal marketing expenditures, & reposition products into desired target segments where they will remain | |
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