Big Bite Ltd., a multinational fast food chain, offers hamburgers, hot dogs, sandwiches, shakes, and desserts. The restaurant uses different ingredients in each country it operates, based on the central elements of that nation’s diet. The managers at Big Bite Ltd. prefer to sacrifice efficiency to remain responsive to local requirements. Big Bite Ltd. uses which  strategies?  Explain.

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Big Bite Ltd employs a strategy known as localization or adaptation This strategy involves tailoring products services and operations to suit the pref... View the full answer