Question: Bill felt that the focus groups did not give him enough quantitative information to make a decision, so he directed his managers to conduct surveys

Bill felt that the focus groups did not give him enough quantitative information to make a decision, so he directed his managers to conduct surveys online and look for secondary research. Which characteristic of Big Data is Bill trying to achieve?

Multiple Choice

value

velocity

volume

veracity

variety

Bill felt that the focus groups did not give him enough

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