Question: Bill's Hardware store is located in a small town. Recently, a large chain hardware store opened up on the other side of town. The large
Bill's Hardware store is located in a small town. Recently, a large chain hardware store opened up on the other side of town. The large chain reduced its prices on most of the items that Bill's store carried. Unfortunately for Bill, he could not compete and had to close his store. After Bill went out of business, the large chain hardware store raised its prices. This is an example of which pricing tactic?
Multiple Choice
parity pricing
multipoint pricing
predatory pricing
experience curve pricing
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