Blockchain is a very interesting concept, it is praised for its transparency and traceability and is a verifiable register of transaction data, blockchain technology that can improve many industries that strive to reduce fraud and give customers greater insights into the company's operations (Forbes Technology Council, 2019). As this comment states there are many industries that would benefit from this technology but one in particular is the real estate industry. There is so much data when it comes to owning and operating real estate, from maintenance, rental payments, collections and so much more. The use of blockchain would put this traceable information in one stored location. As many of us know so much is digital now, even apartment tours have gone virtual. Similarly, blockchain technology digitizes and simplifies many steps of purchasing a property by providing secure and virtual solutions (Kim, n.d.).

Although this technology sounds like it is great and would be useful for so many different companies it does come with its downside. Just a couple of those disadvantages would include but not be limited to the cost in which to implement the process and finding the expertise in which to run the programs. When beginning anything different within a company there will always be that upfront cost and of course you will need that subject matter expert to run the process. Both of these can be difficult to find and start up. One of the biggest blunders when it comes to using blockchain occurred with a company called Coinbase. This company is one that allows you to buy and sell cryptocurrency, which is one of the largest users of blockchain. For some though who utilized the services of Coinbase they were stuck right in the middle of a nightmare. For example, one individual who purchased cryptocurrency through Coinbase had $168,000 saved through this but one morning she woke up to all of her holding gone, nowhere to be found. According to the Coinbase Regulatory Response Team, the transactions on the blockchain are irrevocable and it said that Coinbase's insurance policy does not cover theft of individuals accounts, once cryptocurrency transfers on confirmed on blockchain they are permanent (Zamost, Javers, Schlesinger, Council, & Serrano, 2021). Putting so much money into something just for hackers to break in and take it is scary but worse is knowing that the change is irreversible.

Forbes Technology Council. (2019). 13 Industries and Activities that Could Benefit from Blockchain's Transparency. Retrieved from: https://www.forbes.com/sites/forbestechcouncil/2019/06/25/13-industries-and-activities-that-could-benefit-from-blockchains-transparency/?sh=14886aafb0fd

Kim, S. (n.d.). How Blockchain Technology is Revolutionizing the Real Estate Industry. Retrieved from: https://butterflymx.com/blog/blockchain-real-estate-industry/

Zamost, S., Javers, E., Schlesinger, J., Council S., & Serrano A. (2021). Coinbase Slammed for What Users Say is Terrible Customer Service After Hackers Drain Their Accounts. Retrieved from: https://www.cnbc.com/2021/08/24/coinbase-slammed-for-terrible-customer-service-after-hackers-drain-user-accounts.html