Blue Apron's product development team identified three main customer segments based on purchasing behavior and demographic data:

Young Professionals: Typically aged $25-35,$ single or couples without children, living in urban areas, high disposable income, value convenience and variety.

Busy Families: Typically aged $35-50,$ parents with children, living in stburban areas, moderate to high income, value convenience and family$-$friendly meal options.

Health$-$Conscious Individuals: All age ranges, single or couples, living in both urban and suburban areas, moderate to high income, highly value nutritional and organic meal options.

Which of the following factors did the product development team use as a base for identifying these market segments?

Demographic

Psychographic

Geographic

All of these were used