Question: Bonus Opp MR 1 . complete by April 1 2 2 . groups must be 3 or less ( you can do it alone 3
Bonus Opp MR
complete by April
groups must be or less you can do it alone
each group members portion must be clearly expressed
you must be prepared to present in class
no late submissions will be accepted.
worth bonus points
Mystery Shopper Assignment
Jensen Advertising Agency has determined that based on preliminary research and extensive discussions with the client, the new advertising campaign for will focus on their stellar customer service. The research department your team has been asked to mystery shop the local storerestaurant to determine exactly how good their customer service is
Your assignment is to create a mystery shopper questionnaire, conduct the shop, and prepare a presentation of your findings.
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