Book: Leadership: Theory, Application, & Skill Development, 6th Edition,

Authors: Robert N. Lussier, Christopher F. Achua

DuPont was founded over 200 years ago and continues to be a world leader in market-driven innovation and science. Its innovation includes thousands of new products and patent applications every year, serving markets as diverse as agriculture, nutrition, electronics and communications, safety and protection, home and construction, transporta-tion and apparel.1 Look closely at the things around your home and workplace, and chances are youll find dozens of items made with DuPont materials.Ellen Kullman received a BS in mechanical engineering from Tufts University, and later a masters degree in man-agement from Northwestern University, and she began her career at GE. She started at DuPont in 1988 as a market-ing manager. Kullman climbed the corporate ladder to the top in 2009, becoming chair of the board and CEO of Du-Pont.2 Under Kullmans leadership DuPonts strategy shifted from selling commodity units into high-margin areas and the stock has more than doubled during her tenure. DuPont operates in more than 90 countries, with rev-enues in excess of $39.5 billion. DuPont is ranked #72 on the Fortune 500 company list and 1st in the chemi-cals ranking,3 ranked #267 on the Global 500,4 and ranked #41 on the Fortune Worlds Most Admired Companies.

1) What big five personality traits does Ellen Kullman possess?

2) Does Ellen Kullman have the personality profile of an effective leader?

3) How did attitude help improve the performance of DuPont?

4) How did Ellen Kullmans self-concept affect her leadership?

5) What role does ethics play in Dupont?