Question: Border Gin ( since Year 1 ) operates a private distillery and makes 6 different types of gin. Below is data for Years 6 and

Border Gin (since Year 1) operates a private distillery and makes 6 different types of gin. Below is data for Years 6 and 7.
ule
Year 6
Year 7
udent...
Bottles manufactured
262,500
Bottles broken or lost
1,875
1,000
Bottles sold
260,625
299,000
Average selling price
$ 35.00
$36.25
view
Average cost
$8.75
$9.69
nes...
Maximum customer capacity
6,250
6,250
Man...
Cost to service customers
$1,500,000
$ 1,531,250
Cost per customer
na...
Distillery staff
Distillery staff costs
$ 300
$306
6
6
$262,500
$275,000
e
A
Required
A. Calculate Border Gin's operating income for Year 6 and Year 7. You can round each line total to the nearest dollar. (12 marks)
B. Is their overall strategy one of value or cost leadership? (4 marks)
C. Describe the key elements that Border Gin should include in its balanced score card and explain your reasons. Discuss each element of the balanced scorecard in a separate paragraph. (9 marks)

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