Brainstorm and suggest potential market segments that Marius could consider when marketing the products and services for the business. Your answer should reflect your insight in combining different market segmentation bases to identify possible different market segments. Your suggestions should include potential market segments form the business$-$to$-$consumer $($B$2$C$)$ as well as the business$-$to$-$business $($B$2$B$)$ perspectives. It is important to remember that retailers, wholesalers, or distributors are NOT automatically B$2$B market segments. It is most often a distribution channel. When you suggest such potential market segments, make $100\%$ sure that they are B$2$B customers and NOT distribution channels for other segments.