Question: Burberry took several steps to address its image problem and improve the value of its differentiation. The decision to hire a new designer, Christopher Bailey,

Burberry took several steps to address its image problem and improve the value of its differentiation. The decision to hire a new designer, Christopher Bailey, represents which functional-level strategy?
a. Efficiency: achieving economies of scale and learning effects
b. Superior quality: designing product offerings with a high perceived quality
c. Customer responsiveness: hiring employees to support a well-developed customer care function
d. Innovation: adopting lean production and flexible manufacturing technologies
Burberry took several steps to address its image problem and improve

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