Burnes, B., & Cooke, B.(2012). The past, present and future of organization development: Taking the long view. Human relations, 65(11),1395-1429. You can download a pdf file from Google Scholar. To get it at Bailey Library|SRU, you can use the QR code. Objective: To critically analyze and discuss a scholarly article on Organizational Development (OD) to deepen understanding of its historical evolution, theoretical underpinnings, and practical applications. 1. Article Summary: Provide a comprehensive summary of the article "The past, present and future of organization development: Taking the long view" by Bernard Burnes and Bill Cooke. Focus on key points regarding the evolution of OD, its foundational theories, major criticisms, and its standing in modern organizational strategies. 2. Historical Analysis: Discuss the historical context of OD as presented in the article. How did OD evolve from the late 1930s to the present? Reflect on the influence of Kurt Lewin and the transition from classical to modern OD practices. 3. Theoretical Frameworks: Analyze the theoretical frameworks mentioned in the article that have shaped OD practices over the decades. Include discussions on T-groups, action research, and the shift towards more strategic and integrated approaches. 4. Critical Evaluation: Critically evaluate the critiques and challenges OD has faced as outlined in the article. Consider the perspectives on ODs relevance, methodological rigor, and adaptability to contemporary business environments. 5. Future Outlook: Reflect on the prospects of OD. What directions might OD take based on the current trends and organizational needs discussed in the article? 6. Personal Insights: Conclude with your personal insights on the article. How has this article shaped your understanding of OD? What lessons can future OD practitioners draw from this comprehensive review? Evaluation Criteria: Depth and accuracy of the article summary. Insightfulness and comprehensiveness of historical and theoretical analysis. Quality of critical evaluation, showcasing understanding of ODs complexities and challenges. Clarity, creativity, and persuasiveness of the presentation.