Business Case Analysis

a) Please explain what is active reading? (50 words) b) What are the eight steps to case analysis? c) What is the difference between solving the right case and solving the case right? (50 words) d) In the lecture, we have discussed a credit manager for a furniture company analyzing if she wants to continue to extend credit to a retailer which is well behind in its loan payment. If the business case paper contains local market share data, operations costs data, liquidity data and word-of-mouth comments from customers about the retailer, please write a brief summary (100 words) of the analysis report to the VP of Finance about the analysis using the following format:

i) Terms of reference ii) Methodology or Metrics iii) Findings iv) Conclusions v) Recommendation (e.g. you can emphasize one or two criteria in the SMART framework)