Business Description $(15$ marks$)$ A$.$ Description of the product or service B$.$ Industry background $($the potential market size and projected industry growth rates$)$ C$.$ Company background $($the vision and mission statements; form of business ownership. D$.$ Goals and objectives E$.$ Incorporate scholarly literature

This would be for a fast food business in the Caribbean which caters to everyone $,$ sells : burgers $,$ fries $,$ chicken $,$ chicken nuggets $,$ juice and sodas $.$ The main item or specialty is burgers and the menu will be for both meat lovers and vegans $.$ With the capital of the country $,$ on a busy street side where everyone is able to walk $,$ drive or sit to have a quick bite $.$

The goal $,$ mission statement and vision has to be along the line of a diner set up but as a start up venture with reasonable pricing $,$ comfort $,$ and practicality $.$ Please make this realistic as it needs to be an actual business description to a fast food business $.$