Question: by using the numbers i need the proof from the sheet provided Required: 1. What strategy is Alpes implementing? Was Alpes successful in implementing its

by using the numbers i need the proof from the sheet provided

 by using the numbers i need the proof from the sheet

Required: 1. What strategy is Alpes implementing? Was Alpes successful in implementing its strategy in 2020? Explain your answer. 2. Alpes did not include customer satisfaction the balance scorecard? Are this measure critical to Alpes implementing its strategy? Why or why not? Explain briefly. 3. The company did not achieve the market share measure, although it met the financial target? Is over all candy bar market share a good measure o for Alpes? Explain briefly. 4. In your opinion, why Alpes did not to include measures of changes in operating income from productivity improvements under the financial perspective of the balanced scorecard? Explain briefly. 5. Why did Alpes include measures relating to women and minorities in the workplace? Is the company meeting its performance target in this area?

Alpes, a company located in Spain, makes customized, high-quality, specialty chocolate bars for special events. Their products sell in the market at high price as compared to the competitors. The company employs several employees who were trained in Switzerland. The company offers a large variety of chocolate with different and exotic ingredients wrapped in a very attractive way. Customers can order personalized chocolate bars for special occasions or events (weddings, baby showers, san valentine, etc.). The company's balanced scorecard for 2020 follows

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