Question: C 1 . Consumer product definition ( 1 ) and it can be classified by a number of criterion and marketers should appropriate marketing program

C1. Consumer product definition (1) and it can be classified by a number of criterion and marketers should appropriate marketing program according to consumer buying behaviour.
(a) Name and describe the four types of consumer products when classified by the criteria of usage.
(b) Discuss the four types of buying behaviour example.
 C1. Consumer product definition (1) and it can be classified by

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