C A S E S T U DY 5-1 Accountabilities, Objectives, and Standards Below is an actual job description for a sourcing and procurement internship position that was available at Disney Consumer Products/Studios. Based on the information in the job description, create accountabilities, objectives, and standards for this position. TITLE Graduate Associate, Sourcing, & Procurement (Disney Consumer Products/Studios) THE POSITION Provide analytical support for sourcing projects impacting business units, specifically targeting Disney Consumer Products & Studios. Benchmark current pricing models and develop new approaches to pricing/buying various products and services that yield creative and business advantage. Support the continuing efforts to increase the percentage of spend influenced, specifically as it relates to business units where we have had only a minor impact. Assist in the development of spend profiles, key stakeholder lists, savings opportunities where existing contracts are leveraged, savings opportunities in commodity areas that have not been sourced. Assist in developing overall Sourcing & Procurement strategy for partnering with business units, specifically targeting Disney Consumer Products & Studios. THE COMPANY The Walt Disney Company is a diversified, international family entertainment and media company with 2003 annual revenues of $27.1 billion. Its operations include theme parks and resorts, filmed entertainment, including motion pictures and television shows, home video and DVD products, records, broadcast and cable networks, Internet and direct marketing, consumer products, radio and television stations, theatrical productions, publishing activities, and professional sports enterprises. THE IDEAL CANDIDATE Ability to conceptualize issues and problems and develop hypotheses around appropriate responses. Intellectual curiosity and professional commitment to excellence. Superior analytical skills defined by an ability to identify and rearticulate critical aspects of a business situation from a large data pool (both qualitative and quantitative). Superior Microsoft Excel modeling skills. Strong written and verbal communication skills with the ability to build relationships. Ability to work independently. Demonstrated ability to manage multiple tasks, meanwhile retaining focus on project deliverables and strategic priorities. THE OPPORTUNITY This will be an opportunity for an MBA intern to utilize project management skills he or she has learned in the classroom. The intern will be faced with difficult and/or skeptical clients and will learn how to work with them. They will have an opportunity to execute portions of the sourcing methodology and work in teams. This will also be an opportunity for those individuals who have not experienced working in Corporate America, and for those that have had some experience, to further their learnings. The intern will gain experience from working in the Media and Entertainment industry. Through these various experiences, we hope the intern will find value in the internship we are offering.

Evaluating Objectives and Standards Using the results from Case Study 5.1, use the accompanying checklist to evaluate each objective and standard you produced. For each objective and standard, use the first column in the checklist, and place a check mark next to each of the ideal characteristics if the characteristic is present. Then, use the Comments column to provide a description of why or why each objective and standard meets or does not meet the ideal. Finally, review your tables, and provide an overall assessment of the quality of the objectives and standards you created.

Objectives must have the following characteristics: Comments Specific and clear Challenging Agreed upon Significant Prioritized Bound by time Achievable Fully communicated Flexible Limited in number Performance standards must have the following characteristics: Comments Related to the position Concrete, specific, and measurable Practical to measure Meaningful Realistic and achievable Reviewed regularly