Question: (c) Using the data in the following table, you are responsible for developing a marketing program for India and Brazil. Use the data for the

(c) Using the data in the following table, you
(c) Using the data in the following table, you are responsible for developing a marketing program for India and Brazil. Use the data for the two countries to develop arguments for why each of the two countries would OR would not be a good opportunity for expansion of the market for the following two products. 1. Apple smartphones 2. A low-priced, easy to use coffee maker that does not require electricity Ranking* Total GDP Per capita GDP Population below poverty level Inflation rate Unemployment rate Population growth rate Population aged 0-14 Population aged 15-24 Population aged 25-54 Population Birthrate per 1,000 population 33.5 Population aged 55-64 Democratic Republic of the Congo 2 Population aged 65 and older Life expectancy Literacy rate School life expectancy Cell phones per 100 population Internet users India Brazil China 109 Russia 138 64 106 $67.99 Billion $8,852 Trillion $21.66 Trillion $3,219 Trillion $3.93 Trillion $800 $6,800 $15,700 $15,500 $27,400 63.0% 17.6% N/A 83.3 Million 2.37% 41.745% 21.46% 30.53% 3.6% 2,67% 57.7 yrs 77.0% 10 yrs 48 3.8% 21.9% 4.5% 8.0% 1,282 Million 19.0 1.17% 27,34% 17.9% 41.08% 7.45% 6.24% 68.8 yrs 71,2% 12 yrs 89 29.5% 3.3% 2.0% 4.0% 11.3% 1,379 Million 207 Million 12.3 0.41% 17.15% 12.78% 48.51% 10.75% 10.81% 75.7 yrs 96.4% 14 yrs 3.7% 8.7% 99 53.2% 14.1 0.73% 22.33% 16.36% 43.86% 9.12% 8.33% 74.0 yrs 92.6% 15 yrs 119 59.7% 13.3% 7.0% 5.5% 142 Million 11.0 -0.08% 17.12% 9.46% 44.71% 14.44% 14.28% 71.0 yrs 99.7% 15 yrs 163 76.4% United States Qatar 177 189 $18.95 Trillion $333.3 Billion $59,500 $127,300 15.1% 1.3% 4.9% 326.6 Million 12.5 0.81% 18.73% 13.27% 39.45% 12.91% 15.63% 80.0 yrs 17 yrs 129 76.2% N/A 2.7% 0.7% 2.3 Million 9.6 2.27% 12.63% 12.35% 70.59% 3.42% 1.0% 78.9 yrs 97.3% 13 yrs 157 94.3% *Based on values expressed in current international dollars, reflecting a single year's (the current year) currency exchange rates and purchasing power party (PPP) adjust ments. The ranking goes fro the poorest (1) to the wealthiest (189) Source for ranking: Jonathan Gregson, "The Poorest Countries in the World," Global Finance Magazine, February 13, 2017, bp/ew gmag.com/global data economic data the poorest-countries in the world?page-12 (accessed February 15, 2018); data based on Central Intelligence Agency (CIA), The World Factbook, pw.cia.gov/library/publications the world-factbook/docs/profleguide hand (accessed February 15, 2018) The World Factbook is updated biweekly Page 11

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