Question: Calculate Customer Acquisition Cost (CAC) using information given below. Assume you use Google AdWords for advertisement. The fee is $0.25 per click. You got 20,000

Calculate Customer Acquisition Cost (CAC) using
Calculate Customer Acquisition Cost (CAC) using information given below. Assume you use Google AdWords for advertisement. The fee is $0.25 per click. You got 20,000 people visited your website using Google AdWords . Among 20,000 people, 10% of the people took the free trial. Your cost for the free trial is $15 for each person . Among those who took the free trial, only 25% finally purchased the product. How much did you spent for getting one NEW customer? $300 $140 $70 $260

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