Question: Can or should Casturn use auctions to source highly engineered parts? What went wrong with Casturn's first two auction attempts? What lessons have you learned
Can or should Casturn use auctions to source highly engineered parts?
What went wrong with Casturn's first two auction attempts? What lessons have you learned from the failures?
They had issues with providing adequate information to their suppliers about the product specifications. They also faced technical difficulties due to the lack of simplicity in their auction process, and they did not provide adequate feedback to their suppliers about their bids, which led to confusion and low participation. Lastly, the company did not establish clear guidelines for the suppliers to follow, leading to misunderstandings and poor performance. This taught me about the importance of providing adequate feedback to suppliers about their bids to encourage participation and improve performance, and the importance of establishing clear guidelines for the suppliers to follow to avoid misunderstandings and poor performance.
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