Question: Can Tescos US Strategy be considered blue ocean strategy? Using the Four Action Framework of Blue Ocean Strategy (https://www.blueoceanstrategy.com/tools/four-actions-framework/) analyse whether Tesco is employing blue

Can Tescos US Strategy be considered blue ocean strategy? Using the Four Action Framework of Blue Ocean Strategy (https://www.blueoceanstrategy.com/tools/four-actions-framework/) analyse whether Tesco is employing blue ocean strategy for their US strategy.

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