Question: Can you develop a marketing plan about Cell Phone Cases & Accessories? Please, read instructions below. Marketing Plan Instructions: Development a marketing plan about: Phone
Can you develop a marketing plan about Cell Phone Cases & Accessories?
Please, read instructions below.

Marketing Plan Instructions: Development a marketing plan about: Phone Cases & Accessories Use the guide to prepare a marketing plan and develop all parts of the basic structure. These parts correspond to: 1) Executive Summary. 2) Marketing plan goals: In this part, you must specify what the goal of your plan is (example, penetrate new markets, introduce a product to the market, increase sales, etc.). An explanation must go with the goals. In addition, you must include a justification for the plan. That is, why the implementation of this plan is relevant. 3) External analysis: You must take EACH OF THE ELEMENTS OF THE EXTERNAL ENVIRONMENT and start a discussion about the positive and negative aspects of each of these. This discussion should be made considering your product. For example, what cultural factors influence the consumption of my product? How does the economic situation affect my product? 4) Internal analysis: You must include a description of the company: historical background, where it works, the organizational structure and the scope of the products, among others. 5) Product description: > You must describe your product according to: Characteristics (physical or instrumental qualities of the product) Attributes (benefits obtained from the product) You should also mention the components of the product mix, the breadth of the mix and the depth of the product lines. 6) Competitive analysis: You must analyze the competition in the following aspects: Direct competition, Indirect competition and substitute products 7) SWOT analysis: (Strengths, Opportunities, Weaknesses Threats). 8) Segmentation and target market: > (or target market) - You must include at least two segmentation criteria (eg demographic, geographic, psychographic etc.) and explain them. In addition, you must describe what your target market will be and specify the characteristics that distinguish that market No plagiarism please
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