Question: Can you please write a mini case from chapter 2,3 and 4 from book marketing management 5th ed by dawn lacobucci. Ensure that you distinguish
Can you please write a mini case from chapter 2,3 and 4 from book marketing management 5th ed by dawn lacobucci. Ensure that you distinguish between causes and symptoms. Causes may include changing customer preferences, increased competition, etc. Please support your analysis of a problem by relevant facts in the case along with the associated theory and concepts. Discussion and Recommendation Identify and recommend a solution to the major problem in the case Make sure all references are cited correctly
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