Question: Case 3 . 2 Auto Concepts Case Objective This case will help you to understand how to define the problem and develop a list of

Case

3.2

Auto Concepts

Case Objective

This case will help you to understand how to define the problem and develop a list of research objectives. This section of the case will help Nick Thomas determine which models will have the most appeal.

Case Questions

1 .

State the problems.

2 .

Write the research objective for one of your problems defined in your answer to the first question.

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