Question: Case 7 - 1 . The Pandemic versus the Passenger Airline Industry By the end of 2 0 1 9 , U . S .

Case 7-1. The Pandemic versus the Passenger Airline Industry
By the end of 2019, U.S. passenger airlines were financially strong. Business and pleasure passengers were growing and carriers were adding aircraft to their fleets and starting new routes, both domestically and internationally. The COVID-19 virus put a rapid halt to this expansion because of lockdowns and quarantines. Carriers began to lay-off employees, cancel flights, and put aircraft into storage. United Airlines, a major U.S. carrier, fell into this Same situation. Here are some statistics for United for 2019 and 2020:
Revenue
Passengers
Profit (loss)
Employees
2019
$43,258,541,000
116,255,636
4,303,550,000
85,596
2020
$15,355,447,000
37,854,000
($9,892,658,000)
58,655
As can be seen by the above data, United passenger volumes and revenues significantly declined. In 2019, passenger revenue as a percent of total revenue was 70 percent. In 2020, this declined to 53.7 percent. United, as well as all other airlines were faced with As can be seen by the above data, United passenger volumes and revenues significantly declined. In 2019, passenger revenue as a percent of total revenue was 70 percent. In 2020, this declined to 53.7 percent. United, as well as all other airlines were faced with tough decisions.
Case Questions A
1. If you were the CEO of United, what, if anything, could you do in the short run to mitigate this decline in business?
2. Since you now have fewer employees, aircraft, and routes and knowing that eventually the virus would subside and business would get back to some level of normalcy, how do you guarantee that you will have enough employees (since many retired or found other employment) to operate at a higher level of capacity?
3. What plans do you put in place to offset the tremendous negative impacts of another "Black Swan" event when it happens again? answer this question in detail, not genric and without plagiarized and in simple langauge .

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