Case Study Banks today are aware of both the threat and the opportunity that the Web...
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Case Study Banks today are aware of both the threat and the opportunity that the Web represents. But even a detailed and thoughtful approach to the Web does not guarantee business success. The main purpose behind the launching of online banking services is to provide the customers with an alternative, more responsive and with less expensive options. With options just a click away, customers have more control than ever. They expect real-time answers and superior usability. They also want personal attention and highly customized products and services. The focus of e-business must always be on the customer. XYZ Bank a strong financial brand with more than 200 million customers, 8 million online relationships and a global reach. It has been perceived, as the edge of innovative leveraging its global expertise, it introduced e-business solutions like: 1) 24 hour phone banking service 2) Automated Teller machines 3) Internet shopping card I. II. III. IV. Explain the business model of XYZ Bank. What are the objectives of launching XYZ Bank Online? What can you conclude from the case study? What other e-business solutions do you think should be introduced by XYZ Bank? Why? Case Study Banks today are aware of both the threat and the opportunity that the Web represents. But even a detailed and thoughtful approach to the Web does not guarantee business success. The main purpose behind the launching of online banking services is to provide the customers with an alternative, more responsive and with less expensive options. With options just a click away, customers have more control than ever. They expect real-time answers and superior usability. They also want personal attention and highly customized products and services. The focus of e-business must always be on the customer. XYZ Bank a strong financial brand with more than 200 million customers, 8 million online relationships and a global reach. It has been perceived, as the edge of innovative leveraging its global expertise, it introduced e-business solutions like: 1) 24 hour phone banking service 2) Automated Teller machines 3) Internet shopping card I. II. III. IV. Explain the business model of XYZ Bank. What are the objectives of launching XYZ Bank Online? What can you conclude from the case study? What other e-business solutions do you think should be introduced by XYZ Bank? Why?
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Question 1 From the case study it is clear that the business model used by XYZ Bank is a hybrid of t... View the full answer
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
Posted Date:
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