Question: Case Study Facebook - Can Ethics Scale in the Digital Age? What caused Facebook to lose trust with its users? How can you measure this

Case Study "Facebook - Can Ethics Scale in the Digital Age?"

What caused Facebook to lose trust with its users?

How can you measure this loss of trust?

What is Facebook's Business Model?

How does Facebook make money?

How was advanced analytics deployed to help its business clients?

What was Facebook's primary business goal?

Did Facebook believe they had a responsibility to their users?

What controls existed at Facebook on the use and dissemination of user data prior to 2018?

Was Facebook transparent with its users about the data it shared with third parties?

What data was shared with third parties and how?

How was the data being used by third parties?

Describe the Global Science Research / Cambridge Analytica Data Privacy "breach"

What data was exchanged and for what purpose?

After becoming aware of the "breach" what actions did Facebook take?

Were these actions sufficient?

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