Question: Case study N3 : chapter N3 : Managing in a global environment Coca-Cola Environment The name and taste of Coca-Cola are known to almost every

Case study N3 : chapter N3 : Managing in a globalCase study N3 : chapter N3 : Managing in a global

Case study N3 : chapter N3 : Managing in a global environment Coca-Cola Environment The name and taste of Coca-Cola are known to almost every individual in India as well as throughout the world. This carbonated soft drink holds the most market share in the soft drink market and got itself a special seat in every gathering. The Coca-Cola Company has on occasion introduced other cola drinks under the Coke name. The most common of these is Diet Coke, along with others including Caffeine-free Coca-Cola, Diet Coke Caffeine Free, Coca-Cola Zero Sugar, Coca-Cola Cherry, Coca-Cola Vanilla and the list goes on. It has capitalized on every opportunity to market itself effectively and place itself in the middle of every gathering. The main reason for such an outstanding placement of products goes to the way they have established the connection between every occasion and the need for Coke to be present there, product design, and creative advertising. Questions: According to your knowledge: 1. What is the company's business model? 2. How is the environment of Coca-Cola Company? Stable or unstable? 3. What differences between a complex environment and a complicated one? 4. Facing a risk of drought in many counties, how this fact may affect the company's business microenvironment

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