Case study: ORGANIGRAM: Navigating the Cannabis Industry $($IVEY CASE $9$B$17$M$115)$ How to find the case: You can google the case and the number given above and you will find a link to buy it$.$ DUE: June $30$th$,202411$:$59$pm EST $($valid reason required for late submission$)$ Grading: $20\%$ of final mark Type: Individual Submission Submitted electronically via Blackboard $$assignments$$ Use Microsoft WORD format $(1-2$ pages in total$)$ Brief, Bullet points, Concise. NO run$-$on paragraphs. $$ Plagiarism receives a zero Questions: $1.$ Performa an internal analysis SWOT of OrganiGram $($you can use the frameworks used in the class$)$ : $10\%2.$ Conduct an external analysis $($PESTEL$)$ of the Canadian cannabis industry using tools and frameworks used in the class discussion : $10\%$